Surfactants
Surfactants – Most Interesting On-going Trends/ Facts
Tapping Business Opportunities for Specialty Grades & Premium Applications
In the recent past, global companies have constantly shown keen interests in identifying and leveraging potential in value driven market for specialty grades and premium applications
Global Companies Defining Regional Focus
Global companies such as Evonik, Solvay, Sasol, SABIC, Clariant, Stepan and others seem to be focusing on specific geographies to expand their global footprint for surfactants
KEY INDUSTRY TRENDS/ CONCERNS
Consumers’ Inclination/ Preference for Eco-friendly Surfactants
Consumers today are more aware and vigilant about the usage of clean label and eco-friendly ingredients which has prompted the increased prominence of non-ionic and bio-based surfactants
Constantly Changing Intensity/ Impact of Price Fluctuations
The business strategies are highly influenced by the multiple factors which are directly/ indirectly impacting the prices, raw material availability & profitability of surfactants businesses
